LOCAL SEO
Attract more local visitors to your website with local SEO services.
Results Focussed Local SEO Services
If you’re business is looking to increase website visitors to generate more online leads and sales, then look no further you have come to the right place. We work with small businesses who want to attract new customers within their local area, by providing Local SEO services. These services raise the online profile of your business within the search engines, making it easier for your local customers to find you.
A professional Local SEO (search engine optimisation) strategy is essential to maximise the visibility of your website. Whether you have a physical shop, or offer services around your local area our local SEO company can help.
When you work our SEO agency you can be confident that you will be working with an experienced and professional team. We want our customers to succeed, and we will always create a tailor-made package for your business. Every business has different challenges, and we bring our many years of knowledge to every project that we undertake. Whether you are a new local start-up, an established family business, we can help you to achieve the results that you want.
Benefits of Local SEO
In today’s digital world local businesses can no longer rely solely on traditional marketing methods to attract new customers. Being found in Google search is now essential for all local businesses wanting new customers from their local area. This is where Local SEO can help, it’s a valuable service that has changed how local businesses approach marketing. But why is Local SEO so crucial for your business?
Increased online visibility: 81% of consumers now use Google to find local businesses, which is a fundamental shift in consumer behaviour. A strong Local SEO strategy will help your business appear to people searching for your products or services locally.
Targeted website visitors: Optimising your website for local search will attract more targeted visitors, resulting in more leads and sales etc.
Increased sales: More visibility will result in more leads, sales, subscriptions, and sign-ups for your business.
Increased footfall: More online visibility will generate more visitors to your local business premises.
Local shopping Increase: Since COVID has passed, more people now prefer to shop locally to support businesses in their local area. Local SEO will help your business benefit from this shift in behaviour.
Increased conversion rates: Local SEO will help improve your website conversions rates resulting in more contact form submissions, phone calls, leads and sales.
We now live in a world that that’s increasingly turning to online searches with a local intent, and local businesses can’t afford to overlook Local SEO. It’s not just about staying competitive, it’s also about ensuring your business thrives in this new digital age. More of the benefits of local SEO here.
Examples of Local SEO Tactics
Technical SEO
Identifying and resolving any technical issues at the outset is key to ensuring that there are no SEO obstacles that may limit progress further down the line. We complete a full assessment of the website and also the backlink profile to understand any potential issues that may require resolution.
Website Optimisation
Your website will need to be optimised for your target location and keyword phrases to ensure that it has the best chance of being found. In addition, it needs to provide a great user experience and clearly present your products and services to your viewers.
Content Strategy
Website pages that are optimised for target locations and each of your products and services is an important tactic in Local SEO. As part of our service, we will identify and create additional pages required to attract your ideal audience.
Local Citations
Citations are effectively online mentions of a business name and address which then confirms to search engines such as Google the existence of a business location. A business name address appearing on reputable online websites adds to the legitimacy of a business location.
Link Building
Backlinks from other local and relevant websites are an important factor in Local SEO, to help your website appear relevant within your target area. As part of our Local Search Engine Optimisation services, we will identify link opportunities and contact these websites to gain a link.
Google Business Profile
GMP is a free service that Google provides allowing businesses the facility to set up a local business profile that then appears on Google Maps. Optimising your GMP profile is an essential part of Local SEO and done correctly will help raise your local search engine visibility.
You may be interested in reading our latest article: What Are the Benefits of Local SEO For Local Businesses?
SEO Case Study
825% Increase in organic traffic
FAQs
How important are keywords and content on Google?
Having relevant and well-written content is extremely important. Not only does Google rank good content highly, but your potential customers will be converted through good quality content. Ensuring that the correct keywords are used throughout your content will help drive traffic to your website.
What are the advantages of SEO?
SEO is a crucial part of your marketing strategy. We turn to Google to answer our questions, find people to fix our problems, and purchase items that we need. Making sure that you are found by the people who need you, is imperative to build a healthy and sustainable business.
How long does SEO take to work?
SEO is a crucial part of your marketing strategy. We turn to Google to answer our questions, find people to fix our problems, and purchase items that we need. Making sure that you are found by the people who need you, is imperative to build a healthy and sustainable business.
Is SEO a short-term or long-term strategy?
Marketing is a long-term strategy. There are no magic bullets, no instant solutions. Good SEO comprises some short-term quick wins, such as improving page load speed, combined with a longer-term strategy to build your presence and visibility over time.
Why do businesses need SEO?
Marketing is a long-term strategy. There are no magic bullets, no instant solutions. Good SEO comprises some short-term quick wins, such as improving page load speed, combined with a longer-term strategy to build your presence and visibility over time.